We have started with Naming, Hence, our team entitled the brand as ‘sector’, which means the bed. The product had an Aw factor already, but it would create a more significant impact with the logo. To consider people’s psychological aspects and give a first-hand feel, the team created a 3D exploded view. It gave a 360-degree detailed visualization of the product & its specifications. It indeed became a game changer to build the brand. We even created 3D models for all three variants providing in-depth information about the product and its use. It was essential to create a user-friendly website. Hence, we customized its website – In place of the standard website, we created an interactive website, which interacts with the user on a scroll and explains all the features one by one.