Sasa

SASA

Industry

Lifestyle

Services Provided

3d Visualization
Branding
Corporate Website
Digital Marketing
Print Material

SASA guided a new model under home appliances during the Covid pandemic situation.

It had a unique USP as a whole. But it had a different impression of its specified target audience… It was first in the market with this kind of product. So, we have to create a unique identity for a segment which was not so popular and to create awareness about products.
  • FrameworksWooCommerce
Sasa Appliances social media posts by Zero Designs, featuring various product and lifestyle images.
Sasa Appliances brand guidelines by Zero Designs, featuring typography and stationery.
Sasa Appliances logo design by Zero Designs, featuring logo variations and color swatches.
Ozone Fruit & Vegetable Washing Machine design by Zero Designs.
Sasa Fruit and Vegetable Cleaner design by Zero Designs.
O3 Zone Disinfection graphic design by Zero Designs, featuring vegetables and water splash.
Sasa Appliances social media post design by Zero Designs, featuring a post on a phone screen
Sasa Appliances marketing materials by Zero Designs, featuring flyers and a banner
Sasa Appliances website design by Zero Designs, featuring two product images.
website design layout by zero designs
PPC campaign layout design | Zero Designs

Conclusion

The logo was the significant element that was detailed to relate to Hygiene, Technology & Home Appliances. The minimalistic logo was obtained to create an instant fuzz among the viewers as it would be easy to brand recall. Our team provided Brand Guidelines that the brand followed in unison among the creatives and other relevant keeping it to the brand identity and building it.
For the target audience, we made the visual presence of the company. It was to attract a higher middle class and health-conscious people. The brand’s main target was a specific segment that kept all designs & creativity focused on it. Creation of images and video footage for the product to get more visibility, intended.
Ecommerce website for online purchase and given all the features with graphical representation to educate customers about the benefits and usage indeed influenced sales to rise. We used location and region based digital marketing to target cities and locations. It boosted the engagement ratio over posts and creatives on social platforms.